| Decorating Forties Style|
by David Claudon
Better Homes & Gardens
The interiors shown in the October 1949 issue show strong use of color in walls, furnishings and flooring: lemon yellow, sage green, turquoise green, sand, slate gray, red, deep greens, teal, medium blue, chartruese green, chocolate. The color fairly pours off the page.
Don't envy a colorful home . . . have one!
declares an advertisement (page 128) for the National Paint, Varnish and Lacquer Association, Inc., which shows this chartruese living room. "Just a few dollars' worth of paint (under $10.00 for the average room) makes the difference," claims the ad. Later (page 163), Pittsburgh Paints asks, "Do you live in a Color-Hungry Home?" Their ad shows a room with dark green walls, neutral carpeting, blonde furniture, white drapes, and two cherry red chairs.
The Cover Picture
The 14 x 15-1/2 living room of Five Star Home No. 1910 has a wood-paneled dining end with a pass-through to the orange kitchen cut at dining table height. "Back of the plaster in the wall at right is a ready-cut door leading into the future bed-room area." The wall is plywood-paneled for contrast and a savings in plastering costs.
The blue two bedroom stucco Ranch-type house has a low-pitched roof of tar and gravel. The house was designed without frills and low costs. Windows throughout have no exterior trim. The multi-purpose kitchen area has two walls of kitchen, a thrid wall with washing machine and double sink. A hardwood cutting board covers the washer to act as more counter space. The water heater is recessed above the washer. In the front bedroom, one wall is papered, twin chests against the wall are also papered with the same wallpaper, and above the bed, wallpaper is cut in the shape of a headborad for an inexpensive substitute for one.
Furnishings for the house cost under $1,500.
How to build Color Schemes
by Christine Holbrook
Not all color schemes had intense colors. In this vignette, a reproduction of a Cezanne painting inspires a "one-color scheme." The walls and curtains, flax-and-cotton carpeting, and sofa are variations of beige. Accent colors are brown, red, white and yellow. The flower bouquet repeats colors in the painting. (page 45)
Twin Windows Seven Ways
by Harrie and Marni Wood
|Four of the solutions to a twin window problem are shown below:|
Kitchen Dinette sets
Several advertisements show chrome dinette sets. While a few kitchens created seating booths, similar to those found in the soda shops of the period, more often, "Modern" homes displayed dinette sets like this. Ours was in an off-white with a geometric pattern.
Now a Sensational New Home Organ
This page was created by D. Claudon.